IN THE BLINK OF AN EYE
Using the right visuals can greatly enhance the emotional impact of our stories. Not surprisingly, it is not easy to choose images that everybody watching our presentation will be able to relate to.
But what if we did not have to choose? What if we could deliver each one of them the experience they like best? Not one standard slide deck, video or image style, but each person in the audience getting a personalized version that they get to choose.
Science fiction? Not quite, as you will know after watching this amazing video. Devised as a webcam-enabled, YouTube-only experience, this interactive ad changes its visual content with every blink of a viewer’s eye while delivering a straightforward message about Virgin Mobile’s many awesome features.
So turn the webcam on and choose your very own version of the story. In the blink of an eye.
Read more on ads and visual stories