Think of your investor pitch like a James Bond movie.
Everyone who watches Bond loves the opening sequence, before the titles come on: there is suspense, action, amazing stunts. Those first 5 minutes truly bring home why you love Bond, and that keeps you going through the next 2 hours of nonsensical plot twists.
In the same way, you need to convey the main reasons why an investor should love your business in the first 5 minutes of your presentation. Read here some great advice from the legendary team of Sequoia Capital.
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